Alpine Credits' Blog

Gauging the health of our economy can be a guessing game at the very best. Like judging the length of winter on the whims of a Groundhog, forecasting the business trends of our markets is at times, purely speculation. But according to Maclean’s magazine, the relationship between the North American economy and the National Football League’s annual Super Bowl has the potential to tell a surprisingly accurate story about where our financial system is heading.

Two measuring sticks mentioned in the article are the price of the event tickets and the cost of a 30-sescond spot of television advertising.  With the prices of a stadium seat rising 40% from last year’s bowl, it seems as though North Americans are more willing to spend their hard earned pay on an evening’s entertainment.

The advertising prices were also up from 2010, with the average spot going for around $3 million US. The majority of these ads were from the auto industry, a sector that was almost in ruins two years ago. Now, with the help of celebrity endorsements like Eminem, the bailed out auto manufactures are back on top, willing to prove to the world that North America is determined to rebuild.

So what does all this conjecture mean for the average citizen: if you believe in these things, now is the time to invest in domestic product.

Need help coming up with the funds? Alpine Credits is here to help.

With a home equity loan, you could be the stimulus needed to rekindle your business. Your home improvements could raise the real estate value of your neighbourhood. Your financing of your daughter’s education could in turn change the national potential of Canada’s biochemical field.

And with investments like these, who reaps the rewards?

We all do.

Hope you enjoyed the game and the optimistic outlook.

Super Bowl Strength